SMS Text Message Opt-In Policy & Customer Consent
Organization: Motivated Community Resource Center
Program/Service: SMS Notifications
Effective Date: __________________
1. Purpose
Motivated Community Resource Center uses SMS text messaging to provide customers, participants, families, and community members with timely information about programs, services, events, reminders, announcements, and other organization-related communications.
This policy explains how individuals voluntarily provide consent to receive SMS notifications from Motivated Community Resource Center.
2. Voluntary Opt-In
Individuals must voluntarily opt in before receiving recurring SMS notifications from Motivated Community Resource Center.
Consent may be provided through one or more of the following methods:
-
Completing and submitting an SMS enrollment form.
-
Checking an SMS consent box on a registration or enrollment form.
-
Entering a mobile phone number through an approved online registration form and affirmatively agreeing to receive text messages.
-
Texting a designated keyword to the organization's SMS number.
-
Providing consent through another organization-approved enrollment process.
Providing a telephone number by itself does not constitute consent to receive recurring SMS marketing or informational messages unless the individual has also provided the required affirmative consent.
3. SMS Consent Disclosure
At the point of enrollment, individuals will be provided with a clear disclosure substantially similar to the following:
SMS Notifications: By checking the box or otherwise opting in, I agree to receive SMS text messages from Motivated Community Resource Center regarding programs, services, events, reminders, announcements, and other organization-related information. Message frequency may vary. Message and data rates may apply. Consent is not a condition of purchasing goods or services. I understand that I may opt out at any time by replying STOP. For assistance, reply HELP or contact Motivated Community Resource Center.
4. Proof of Consent
Motivated Community Resource Center will maintain reasonable records demonstrating that an individual provided SMS consent.
Records may include:
-
Customer/participant name.
-
Mobile telephone number.
-
Date and time of opt-in.
-
Method used to obtain consent.
-
SMS keyword used, if applicable.
-
Copy or version of the consent language presented at the time of opt-in.
-
Electronic record, form, registration record, or other documentation demonstrating affirmative consent.
-
Date and method of any subsequent opt-out request.
These records should be retained according to the organization's applicable record-retention practices.
5. No Purchased or Third-Party Lists
Motivated Community Resource Center will not use purchased telephone lists for SMS enrollment.
Phone numbers obtained from another organization or third party will not automatically be treated as consent to receive SMS messages from Motivated Community Resource Center.
Where required, the organization will obtain appropriate consent before sending recurring SMS communications.
6. Opt-Out
Individuals may withdraw their SMS consent at any time.
To stop receiving messages, individuals may reply:
STOP
After receiving an opt-out request, the organization will take reasonable steps to stop sending recurring SMS messages to that number.
Individuals may also contact the organization directly to request removal from SMS communications.
7. Help
Individuals who need assistance may reply:
HELP
or contact:
Motivated Community Resource Center
Phone: 215-921-6263
Email: vmanley@motivatedcrc.org
Website: www.motivatedcrc.org
8. Message Frequency
SMS message frequency may vary depending on program participation, upcoming events, service announcements, reminders, and other organization-related communications.
9. Message and Data Rates
Message and data rates may apply depending on the individual's mobile phone plan and carrier.
10. Consent Is Not a Condition of Service
Providing consent to receive SMS notifications is voluntary and is not a condition of receiving services from Motivated Community Resource Center, unless a specific program has a legally permissible and separately disclosed communication requirement.
11. Privacy
Motivated Community Resource Center will handle phone numbers and SMS enrollment information in accordance with its applicable privacy practices.
Mobile phone numbers collected for SMS communications will not be sold or rented to third parties for their own marketing purposes.
12. Staff Responsibility
Staff members responsible for collecting participant or customer information must use the organization's approved SMS consent language and enrollment process.
Staff should not manually add a person's telephone number to an SMS distribution list unless the organization has an appropriate record of consent.
13. Consent Record
For each SMS subscriber, the organization should maintain the following information:
Name: __________________________________________
Mobile Phone Number: ______________________________
Date of Opt-In: ___________________________________
Time of Opt-In: ___________________________________
Method of Opt-In:
☐ Online Form
☐ Paper Form
☐ Text Keyword
☐ Registration Form
☐ Other: ______________________________
Consent Language/Version: __________________________
Staff Member/Department: ___________________________
Date Opt-Out Received (if applicable): ________________
Opt-Out Method: ____________________________________
14. Customer Acknowledgment
By opting in to SMS notifications, I acknowledge that I have read and understand the SMS disclosure provided by Motivated Community Resource Center. I voluntarily authorize the organization to send SMS notifications to the mobile telephone number I provided.
Internal Use Only
Consent Verified By: _________________________________
Date Verified: ______________________________________
Record/Registration ID: ______________________________
Notes: _____________________________________________